The Hilltop Algorithm: Expert and Authority
This is an article on Triond that talks about one specific part of SEO that many people overlook: the hilltop algorithm. This is how Google determine which sites have expert and authority status, and it is becoming a very important factor in getting a good page rank.
Google have been using this algorithm since 2003, but many people do not know how to use it, as it requires links from an unaffiliated expert site with a different author name, and on a different IP address to get authority.
It is however, a lot easier to get a good expert rating, which also boosts the ranking of your site. Take a look at the article to see how to do this.
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